46 Ways to Drive Traffic to Your Website
Contributed by: Mark Gottlieb, a marketing professional who blogs at: Mark the Marketer. Back in the 1990s, promoting your company website was relatively easy. You simply placed ‘meta tags’ on the top of your home page and submitted the page to free search engines or directories. With literally hundreds of millions of websites on the internet today and the quantity continuing to grow at a rapid rate, it is crucial to come up with proven and innovative ways to drive traffic to your company website on a continuous basis. I have listed 46 that come to mind. The growing importance of website marketing for maximizing ...
The Power of Gratitude
Contributed by: Ed Gandia, co-founder of TheWealthyFreelancer.com and co-author of The Wealthy Freelancer (Alpha Books) I caught up with a good friend recently. He's someone I used to work with back when I was in sales. When I asked him how things were going (he still works with the same company), he wasn't too cheerful. "I'm miserable," he said. "As a company, we no longer take great care of our customers. And I'm no longer empowered to fix customer problems, which makes it extremely difficult when you're working hard to build customer loyalty." I feel for him. Yet it's these types of stories that remind ...
Incorporating your Business 101
Contributed by: Nellie Akalp, CEO and Founder of CorpNet.com. Yes, I know. The majority (if not all) of you did not start a business because you love tax law and legal fine print. And in the flurry of supporting your current customers, working to add to your client base, taking care of your home and family, and finding some down time for yourself (remember down time?), it's all too easy to put off the question of incorporating your business. But as a business owner, the day will come when you inevitably will have to address the legal aspects of your business – and ...
Welcome to The Smart Mompreneur
Are you looking to become the next woman to launch her own business? If so, you should know that freelancing offers a great combination of flexibility and high income potential. Freelance businesses are easy to start, low in risk, and they require minimal start-up capital.
And the fact is… virtually everyone has a service to offer. Whether it’s designing websites, writing press releases, training users on a new software system, planning events, illustrating books, or filing out tax returns, each one of us has a marketable skill that can serve as the foundation for a freelance business.
If you’re ready to start on the path to freelance success, then you’ve come to the right place. Check out our featured products and coaching services and take the first step towards launching your own service-based business today!
Features
Mompreneurs I Admire
Most of us have heard her name. If you haven’t heard of her, you’ve certainly heard of her father. But what I was amazed to learn in the February 26, 2012 issue of the New York Times Magazine is that Stella McCarthy is a mother of four kids ages 6 and younger! Wow, somehow despite all [...]
How Are You Different?
In 1961, advertising legend Rosser Reeves introduced the marketing world to the notion of the unique selling proposition (USP) in his book Reality in Advertising. According to Reeves, there are three requirements for a USP in a marketing piece: 1. Each advertisement must make a proposition to the consumer. 2. The proposition must [...]
What Are You Outsourcing?
A few weeks ago I had the pleasure of being a guest on the Coach Lynn Show. Lynn Johnson is an awesome coach who offers both life and executive coaching and has a nationally syndicated radio show. I was on the show to discuss some of the challenges mompreneurs face today and the details of my [...]
